Probably the most severe crisis journalism has been facing in the past decade is the funding crisis. Media outlets are testing subscription and membership models alongside with new advertising models. Some rely on funding from philanthropies to keep doing public service journalism, which is not commercially viable. The aim of this practice-based course is to provide participants with in-depth understanding of the main changes in funding journalism, including the key areas of growth and the fastest expanding players in media as well as the role funding plays in capturing independent media. Participants will have the opportunity to benefit from skill-building sessions in media management, fundraising techniques and business models adapted to the digital age.
The course will take place July 2-6, 2018 at Central European University, Budapest, Hungary and it is intended for media managers, journalists and donors but researchers are also welcome to apply. The tuition fee for the summer course is EUR 550. Early bird fee is EUR 500.
Application deadline: March 11, 2018
Find out more here.